We create many logos in the graphic arts! Some they love, most are rejected and redone and redone ... but here is one that was rejected that I personally thought was right on.
Thomas Legacy Society, a tradition of innovation exemplified by the Society’s namesakes, Don and Dottie Thomas. Their profiles in the logo were spot one! Even Dottie's famous curls.
And you know what they said? How will people know who they are? Really? The Legacy Society is named after them! Oh well.